Most Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends reveal individuals choose to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

Over Half Of People Aged 25-34 Posted Reviews

According to Statista, the younger generations are seemingly the more vocal ones.

Source: Statista

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Only 6 Percent Of Customers Do Not Rely On Consumer Reviews At All

According to customer review statistics, a tremendous 19% of customers always rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

98% Of Yelp's Site Visitors Bought From A Business They Found On The Website

Usually, 142 million consumers check out Yelp every month. This is as good a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the general popularity of a website can only go so far.

Source: Review Trackers

Consumers Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Take note of this statistic. The better other users explain your product and services, the more cash you can charge and customer review stats reveal to us exactly just how much more.

Source: Martech Zone

88% Of Executives Regard Reputation Risk As A Top Business Problem

Reputation management stats indicate a company's reputation doesn't impact simply the consumers. Potential team members also look at ratings and take a look at reviews.

Source: Deloitte

72 Percent Of Consumers Won't Take Action Before They Read Some Reviews

No matter how captivating your marketing is, you still need client reviews. There's no way around it. Customers are still happy to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

60% Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and score data reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

95% Of Disappointed Customers Will Go Back To A Business If A Business Deals With Issues Quickly And Efficiently

Clients don't anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Since They Want To Acquire An Item Or A Service And Desire To Get The Facts About The Businesses Products And Services, 82% Of Customers Visit Review Websites.

Review websites are places that customers go to get the facts about a product, service or business . Users come because they have currently formed a purchase decision. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

People Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Therefore, purchasing choices are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

83% Of All Young People Were Asked To Leave A Review Recently

Of those invited, 80% of clients did give a review. Overall, companies have asked 66% of all customers to leave a review on their company.

Source: Brightlocal

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star score is the first thing customers see. Still, users take note of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American consumers.

Source: Statista