64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, concur that it increases their purchasing confidence.

Companies utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all individuals in need of a professional service turn to online reviews.

According to online reviews data, 59% utilized online reviews to pick a lawyer or a doctor.

Young people (age 18-35) are a lot more likely to employ an expert based on online reviews. Just 19% of millennials will consider hiring an attorney without any.

Source: Thomson Reuters

72% Of Consumers Will Not Take Action Before They Read Some Reviews

No matter how eye-catching your marketing is, you still require consumer reviews. There's no skirting around it. Customers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

60% Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and ranking data reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Earnings

Businesses that treat consumers fairly normally prosper, review sites help ensure of that.

Source: Statuslabs

United States Buyers View "Product Performance" To Be The Most Helpful Information In Product Reviews

When people check out reviews, they concentrate on various aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US consumers.

Source: Statista

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US buyers consider reviews as 'very influential'.

To highlight the importance of online reviews and rankings, did you understand that 81 percent of customers will pay more for an item with reviews and those same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Positive Reviews Motivate 68% Of Customers To Choose A Local Business

Because the vast bulk of customers read reviews, you'd want yours to be enticing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

When it comes to trust, these online review stats reveal the general popularity of a site can only go so far.

Source: Review Trackers

Reviews Published On Twitter Can Improve Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

53% Of Consumers Anticipate Businesses To Reply Within A Week To Negative Reviews

Online review statistics prove that 63% of customer reviews remain without a reaction. That's too bad, since those businesses are losing clients that way.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star score is the first thing consumers see. Still, users take notice of other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

83% Of All Younger Consumers Were Asked To Leave A Review Recently

Of those invited, 80% of customers did give a review. In general, companies have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

67% Of Consumers Suggest Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider

When consumers need to select a service provider, reviews have a massive impact on their decision.

Source: DemandGenReport

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers anticipate to see some negative reviews.

Source: Capterra