Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a new car and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

91% Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review stats put customers' reviews as the most reliable source of recommendations. Online reviews usually carry the same weight as guidance from loved ones.

Source: Brightlocal

The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

In recent years reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

Favorable Reviews Motivate 68 Percent Of Consumers To Use Local Businesses

Considering that the large bulk of customers read reviews, you would want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Site

Typically, 142 million customers visit Yelp on a monthly basis. If you have not claimed your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

83% Of All Younger People Were Asked To Submit A Review Recently

Of those invited, 80% of consumers did submit a review. In general, businesses have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

American Shoppers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on various elements of the shopping experience when people read reviews. But according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of US clients.

Source: Statista

Only 6 Percent Of Customers Don't Rely On Consumer Reviews At All

According to consumer review statistics, a whopping 19 percent of customers always rely on online reviews and never ever a purchase without reading reviews first.

Source: Statista

Reviews Published On Twitter Can Boost Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

Google Represents 57.5 Percent Of All Reviews World-wide

Google is in the lead here, followed by Facebook as a distant second.

These the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

More Than Half Of Consumers Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are clearly the more vocal ones.

Source: Statista

88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Statistics reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

A Lone Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated content can do wonders in terms of conversions.

A single review can have an enormous influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44 percent boost.

Source: RevLocal

15 Percent Of People Don't Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of prospective clients won't even consider doing business with a company they can't find viewpoints about.

Source: Statuslabs

Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies actually utilize them.

Although we now know why consumer reviews are so effective, a lot of businesses obviously don't.

Source: LsaInsider

88% Of Executives Judge Reputation Risk As A Top Business Concern

Reputation management statistics suggest a business's reputation does not impact just the customers. Prospective team members also look at rankings and read reviews.

Source: Deloitte

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz