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Software Application Reviews Influence Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. People anticipate to see some unfavorable reviews.
Source: Capterra
Most Best Selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower ranking really helps your overall score.
According to customer rating stats, conversion rates start to decrease as scores rise above 4.7.
Source: Spiegel Research Center
A Solitary Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated content can do wonders in regards to conversions.
A single review can have a substantial impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44 percent boost.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business
The star rating is the first thing consumers see. Still, users take note of other factors as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American customers.
Source: Statista
88% Of Executives Judge Reputation Risk As A Top Business Concern
Reputation management stats suggest a business's reputation does not affect simply the consumers. Prospective team members also take a look at scores and read reviews.
Source: Deloitte
89% Of Individuals Want To Read Reviews On Their Mobile Phones
Be it by means of an app or a mobile web browser, people young and old prefer to read reviews on their mobile phones.
Source: Statista
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can also influence our purchasing preferences.
According to social media reviews data, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics expose that four out of five users are most likely to rely on a local business.
Source: RevLocal
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people devote more than 5 times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
74 Percent Of Local Businesses Have At A Minimum, 1 Google Review
One review is far from adequate to improve your site's SERP ranking.
Taking a look at online rankings stats, we discovered that a business needs to have an average of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
US Buyers Regard "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on different elements of the shopping experience when individuals check out reviews. However according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA consumers.
Source: Statista