More Than Half Of Consumers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are reportedly the more opinionated ones.

Source: Statista

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Utilize A Service

This stat is one of numerous that illustrate the value of online ratings. Now that news of customer complete satisfaction travels this quick, keeping your consumers delighted is more important than ever.

57% of consumers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for companies with a perfect five star rating.

Source: Brightlocal

Many Best-selling Items Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to client rating statistics, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

83% Of Clients Don't Trust Advertising

The traditional channels to reach customers aren't as influential as they used to be. Most users who no longer trust ads choose to take notice of consumers' suggestions online.

Source: Statuslabs

Google Accounts For 57.5% Of All Reviews Globally

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

15 Percent Of Consumers Don't Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of possible clients won't even consider working with a business they can't find opinions about.

Source: Statuslabs

83% Of All Young Shoppers Were Invited To Post A Review Recently

Of those invited, 80% of customers did give a review. In general, businesses have actually asked 66% of all consumers to give a review on their business.

Source: Brightlocal

67% Of Customers Say Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider

Reviews have a huge effect on their decision when consumers have to pick a service provider.

Source: DemandGenReport

90 Percent Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, individuals devote more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars

Generally two-thirds of businesses have good and awesome scores. Just 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

30% Of Clients Feel Comfortable With A Company Which Answers Online Reviews

Communicating with your customers develops trust. Even something as basic as responding to their remarks and reviews can make them feel valued.

As you may expect, clients who feel this way are more willing to invest more money with a business.

Source: Statuslabs

If They Were Asked, 77% Of Clients Would Likely Submit A Review

More than a 35% would leave a review to notify others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would want to give a review to help other people with their decision making process.

Source: Podium

74% Of Regional Companies Have At A Minimum, 1 Google Review

One review is far from adequate to improve your website's SERP ranking.

Taking a look at online rankings data, we found out that a company needs to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

Majority of all people in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to choose a physician or a legal representative.

Young people (age 18-35) are much more likely to work with an expert based upon online reviews. Just 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

49% Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who focus on the number of reviews is presently at 46%.

Source: Brightlocal