A Lot Of Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to client rating stats, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star ranking is the first thing customers see. Still, users pay attention to other elements also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of United States customers.

Source: Statista

77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US consumers consider reviews as 'exceptionally influential'.

To illustrate the importance of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those very same clients are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

70% Of Consumers Choose To Learn About A Business By Means Of Posts And Reviews, Rather Than Ads

Ads are all well and good, but it deserves attempting a different approach also. Reviews are without a doubt the best method to discover the truth about a product or service.

Source: Statuslabs

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

83% Of All Young People Were Asked To Leave A Review Recently

Of those invited, 80% of clients did submit a review. Overall, businesses have actually asked 66% of all consumers to submit a review on their company.

Source: Brightlocal

73 Percent Of Customers Think Written Reviews Are More Important Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more authentic which is what the would-be customers are trying to find. Almost a 3rd of consumers state written reviews are the only function that makes them believe the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

US Consumers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews

They focus on various elements of the shopping experience when people read reviews. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA customers.

Source: Statista

More Than Half Of Consumers Won't Use A Company If It Has Less Than A 4 Star Score

This stat is one of numerous that highlight the value of online rankings. Now that news of consumer complete satisfaction travels this fast, keeping your customers happy is more important than ever.

57% of consumers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for companies with a perfect five star ranking.

Source: Brightlocal

89% Of Buyers Choose To Read Reviews Using Their Smart Devices

Be it via an app or a mobile web browser, people young and old prefer to read reviews on their mobile phones.

Source: Statista

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

63.6% Of Customers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the basic popularity of a website can just go so far.

Source: Review Trackers

67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

Reviews have an enormous effect on their decision when consumers have to choose a solution provider.

Source: DemandGenReport