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86% Of Customers Would Consider Writing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they spend at your business. If you give them an excellent experience, they will be willing to share it.
Source: Brightlocal
83 Percent Of Customers Do Not Trust Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust advertisements pick to take note of customers' suggestions online.
Source: Statuslabs
77% Of Customers Would Likely Leave A Review If They Were Asked
More than a 35% would submit a review to advise others about their customer experience and 24% would definitely direct their review to the company itself.
Over a 26% would want to leave a review to help other individuals with their decision making process.
Source: Podium
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Most Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a average or negative one.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
49 Percent Of Consumers Consider The Number Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of clients, who take notice of the number of reviews is currently at 46%.
Source: Brightlocal
88% Of Executives Judge Reputation Risk As A Top Business Issue
Reputation management statistics indicate a business's reputation doesn't impact just the clients. Potential employees likewise take a look at scores and read reviews.
Source: Deloitte
Unfavorable Reviews Can Improve Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, individuals devote more than five times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
71% Of Millennials Search Consumer Reviews Of Expert Services
More than half of all individuals in need of a professional service rely on online reviews.
According to online reviews statistics, 59% used online reviews to choose a lawyer or a medical professional.
Younger people (age 18-35) are even more inclined to employ an expert based upon online reviews. Only 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
70 Percent Of Consumers Choose To Discover A Business Via Short Articles And Reviews, Rather Than Advertisements
Ads are all well and good, but it deserves attempting a different approach too. Reviews are without a doubt the very best way to find the truth about a product or service.
Source: Statuslabs
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated content can do miracles in terms of conversions.
A single review can have a substantial impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% increase.
Source: RevLocal
Clients Might Invest 31 Percent More With A Business That Has Terrific Reviews
Focus on this fact. The better other users describe your service or product, the more cash you can charge and customer review statistics show us exactly just how much more.
Source: Martech Zone