74 Percent Of Regional Companies Have At A Minimum, 1 Google Review

One review is far from enough to enhance your site's SERP ranking.

Taking a look at online scores stats, we learnt that a business needs to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Online Item Reviews About An Item Can Improve Its Conversion Rate By An Incredible 270%

User review stats show the purchase likelihood for a product with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

71% Of Millennials Browse Customer Reviews Of Professional Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a physician or a lawyer.

Younger people (age 18-35) are even more inclined to work with an expert based upon online reviews. Just 19% of millennials will consider employing an attorney without any.

Source: Thomson Reuters

64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out customer reviews, concur that it increases their buying confidence.

Companies utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Revenue

Businesses that treat clients honorably usually succeed, review sites help ensure of that.

Source: Statuslabs

63.6% Of Customers Go To Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

These online review stats show the general popularity of a website can just go so far when it concerns trust.

Source: Review Trackers

49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of clients, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Utilize A Service

This stat is one of numerous that highlight the value of online rankings. Now that news of customer complete satisfaction travels this fast, keeping your consumers pleased is more important than ever.

57% of consumers have searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11% looked only for services with a perfect five star score.

Source: Brightlocal

83% Of Clients Do Not Trust Advertising

The standard channels to reach clients aren't as prominent as they utilized to be. The majority of users who no longer trust ads pick to pay attention to clients' suggestions online.

Source: Statuslabs

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

70% Of Consumers Prefer To Discover A Business By Means Of Posts And Reviews, Rather Than Ads

Advertisements are all well and good, however it's worth trying a different approach also. Reviews are by far the very best method to find the truth about a product or service.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star rating is the first thing consumers see. Still, users take notice of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well

We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's buyers are wary and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

15 Percent Of Customers Do Not Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15% of prospective consumers will not even think about doing business with a company they can't find opinions about.

Source: Statuslabs