89% Of Consumers Choose To Read Reviews Using Their Mobile Devices

Be it via an app or a mobile browser, folks prefer to read reviews on their phones.

Source: Statista

Google Accounts For 57.5 Percent Of All Reviews Around The Globe

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the huge effect user ratings have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Customers Could Invest 31% More With A Business That Has Great Reviews

Take note of this statistic. The more detailed other users explain your services or product, the more cash you can charge and customer review stats show us precisely how much more.

Source: Martech Zone

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are basically ads.

Source: Martech Zone

Positive Reviews Encourage 68% Of Customers To Use A Local Business

Because the vast majority of customers check out reviews, you'd want yours to be inviting to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out client reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

82 Percent Of Consumers Visit Review Websites Since They Want To Purchase An Item Or A Service And Want To Get The Facts About Business Product Or Services.

Review websites are places that customers go to get the facts about a product, business or service . Users come since they have already formed a buying decision. The majority of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how good your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

When Purchasing Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor

Data reveal that reviews were more effective than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics prove that 63% of customer reviews go on without a reaction. That's regrettable, because those companies are losing clients that way.

Source: Review Trackers

83 Percent Of Customers Don't Trust Advertising

The traditional channels to reach clients aren't as influential as they used to be. Many users who no longer trust ads select to pay attention to clients' recommendations online.

Source: Statuslabs

53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's consumers are wary and desire the very best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone