Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Clients

24% of US buyers consider reviews as 'extremely influential'.

To show the significance of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same customers are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor

Statistics reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

83% Of All Young Customers Were Asked To Give A Review Recently

Of those asked, 80% of clients did post a review. In general, companies have asked 66% of all clients to leave a review on their business.

Source: Brightlocal

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Favorable Reviews Encourage 68% Of Consumers To Use Local Businesses

Since the large majority of consumers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they understand the enormous impact user ratings have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

83% Of Customers Don't Rely On Advertising

The traditional channels to reach customers aren't as influential as they utilized to be. Many users who no longer trust advertisements pick to focus on clients' recommendations online.

Source: Statuslabs

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the producer states. The reason, producers' descriptions are generally ads.

Source: Martech Zone

72% Of Customers Will Not Take Action Before They Read Some Reviews

Irrespective of how attractive your marketing is, you still require customer reviews. There's no skirting around it. Customers are still ready to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

The Majority Of Clients Aged 25 To 34 Gave Reviews

According to Statista, the more youthful generations are seemingly the more opinionated ones.

Source: Statista

Only 6% Of Consumers Do Not Rely On Consumer Reviews At All

According to consumer review data, a massive 19% of customers constantly rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.

The share of consumers, who take notice of the variety of reviews is presently at 46 percent.

Source: Brightlocal