72% Of Clients Will Not Take Action Unless They Read Some Reviews

Regardless of how alluring your marketing is, you still require client reviews. There is no way around it. Consumers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their quantity and recency also.

The share of consumers, who take notice of the variety of reviews is currently at 46 percent.

Source: Brightlocal

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people check out a lot more reviews to get a better idea of how the business is actually doing. Do not depend upon that figure alone.

Source: Brightlocal

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends show people choose to comment if they had a favorable experience, rather than a negative or mediocre one.

Source: Brightlocal

95% Of Dissatisfied Clients Will Return To A Business If A Business Takes Care Of Problems Rapidly And Efficiently

Customers do not expect you to be perfect. When things go wrong, they do expect you to deal with things. If there is absolutely nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

71% Of Millennials Browse Consumer Reviews Of Professional Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to pick an attorney or a medical professional.

Younger people (age 18-35) are much more inclined to work with an expert based upon online reviews. Only 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

83 Percent Of Clients Don't Trust Advertising

The standard channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust ads pick to take note of clients' suggestions online.

Source: Statuslabs

77% Of Clients Would Undoubtedly Give A Review If They Were Asked

More than a 35% would post a review to advise others about their customer encounter and 24% would likely direct their review to the company itself.

Over a 26% would want to leave a review to assist other people with their decision making process.

Source: Podium

52% Of Consumers Rely On A Product More If It Has Negative Reviews Also

We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. People anticipate to see some negative reviews.

Source: Capterra

The Average Review Length Has Actually Become 65% Shorter Since 2010

Now a days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new automobile and there are several models which fit your requirements. How do you select the very best one for you? Well, you read reviews.

With the help of other consumers, you quickly pick one that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone