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Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of consumer reviews stay without a response. That's regrettable, since those companies are losing customers that way.
Source: Review Trackers
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing decisions.
According to social reviews data, Facebook affects over half of users' purchase decisions.
Facebook reviews stats reveal that four out of five users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
30% Of Clients Feel Favorable To A Company Which Answers Online Reviews
Corresponding with your clients creates trust. Even something as basic as reacting to their reviews and remarks can make them feel appreciated.
As you may expect, clients who feel this way are ready to invest more cash with a business.
Source: Statuslabs
73 Percent Of Customers Think Customer Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear individuals aren't satisfied with scores alone.
Written reviews make the stats appear more authentic which is what the would-be clients are looking for. Practically a 3rd of customers say composed reviews are the only feature that makes them think the sites' reviews are helpful and relevant.
Source: Fan and Fuel
74 Percent Of Local Companies Have At Least 1 Google Review
One review is far from adequate to improve your website's SERP ranking.
Taking a look at online ratings stats, we discovered that a business needs to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Negative Reviews Can Increase Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, individuals devote more than five times as long on a website when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Generally two-thirds of businesses have exceptional and awesome ratings. Just 5% of companies have a rating below three stars.
Source: Brightlocal
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider
Reviews have a massive impact on their decision when clients have to choose a solution provider.
Source: DemandGenReport
86% Of Customers Would Think About Writing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the cash they invest at your business. They will be willing to share it if you offer them an excellent experience.
Source: Brightlocal
83% Of All Younger Clients Were Invited To Give A Review Recently
Of those asked, 80% of consumers did give a review. In general, companies have asked 66% of all customers to give a review on their company.
Source: Brightlocal
If They Were Asked, 77% Of Consumers Would Definitely Post A Review
More than a 35% would post a review to educate others about their client experience and 24% would certainly direct their review to the business itself.
Over a 26% would want to give a review to assist other people with their choice making process.
Source: Podium
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a new car and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read reviews.
With the help of other consumers, you quickly select a model that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs