Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our buying preferences.

According to social reviews data, Facebook affects over half of users' purchase choices.

Facebook reviews statistics reveal that 4 out of 5 users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.

These online review statistics show the basic popularity of a website can just presume when it pertains to trust.

Source: Review Trackers

61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Generally two-thirds of companies have good and outstanding scores. Just 5% of companies have a score below 3 stars.

Source: Brightlocal

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well

We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Consumers expect to see some negative reviews.

Source: Capterra

83% Of All Young Clients Were Invited To Submit A Review Recently

Of those invited, 80% of customers did submit a review. Overall, businesses have asked 66% of all clients to leave a review on their business.

Source: Brightlocal

Software Reviews Influence Over 98% Of All Purchasers

18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Revenue

Businesses that treat consumers well usually prosper, review websites help make certain of that.

Source: Statuslabs

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'very often'.

Source: Trust You

60% Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be affected than women.

Reviews and score statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

77% Of Users Do Not Trust Reviews That Are Older Than Three Months

Clients don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses should to be continuously requesting reviews.

Source: Statuslabs

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management statistics show a company's reputation doesn't impact just the consumers. Prospective employees likewise take a look at rankings and read reviews.

Source: Deloitte

If A Company Takes Care Of Problems Rapidly And Efficiently, 95% Of Unhappy Consumers Will Return To A Company

Clients don't anticipate you to be perfect. They do expect you to fix things when they go wrong. If there is nothing else a business can do to solve a problem, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase possibility for a product with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews

Keeping in touch with your consumers develops trust. Even something like reacting to their comments and reviews can make them feel appreciated.

As you may expect, customers who feel this way are more willing to spend more cash with a business.

Source: Statuslabs

Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review stats, people spend more than 5 times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

Google Accounts For 57.5% Of All Reviews Across The World

Google is in the lead here, followed by Facebook as a far-off second.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers