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Google Represents 57.5% Of All Reviews All Over The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
USA Consumers View "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different aspects of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
Favorable Reviews Encourage 68% Of Customers To Choose A Local Business
Considering that the large bulk of customers read reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users pay attention to other elements also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US consumers.
Source: Statista
86 Percent Of Consumers Would Consider Composing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the money they spend at your business. They will be prepared to share it if you give them a great experience.
Source: Brightlocal
If They Were Asked, 77% Of Consumers Would Certainly Submit A Review
More than a 35% would post a review to educate others about their client experience and 24% would most likely direct their review to the business itself.
Over a 26% would be willing to submit a review to assist other individuals with their choice making process.
Source: Podium
89% Of Shoppers Prefer To Read Reviews On Their Mobile Devices
Be it by means of an app or a mobile browser, consumers choose to read reviews on their phones.
Source: Statista
67% Of Customers Report Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
When customers have to choose a solution provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers
24% of US buyers consider reviews as 'very influential'.
To illustrate the importance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those same customers are also going to accept slower shipping times for such items.
Source: Turntonetworks
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show individuals choose to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
Just 6 Percent Of Consumers Don't Rely On Customer Reviews At All
According to consumer review data, a tremendous 19% of customers always trust online reviews and never ever a make a purchase without reading reviews.
Source: Statista
Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses really make use of them.
Although we now understand why consumer reviews are so effective, a lot of businesses obviously do not.
Source: LsaInsider
91% Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review statistics place customers' reviews as the most reliable source of recommendations. Online reviews usually bring the exact same weight as advice from loved ones.
Source: Brightlocal
Consumers Could Spend 31 Percent More With A Business That Has Great Reviews
Focus on this statistic. The better other users describe your product and services, the more cash you can charge and consumer review stats show us precisely just how much more.
Source: Martech Zone
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Over Half Of Customers Won't Use An Organisation If It Has Less Than A 4 Star Ranking
This stat is among numerous that highlight the significance of online scores. Now that news of client fulfillment travels this quick, keeping your clients delighted is more important than ever.
57% of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked only for services with an ideal five star rating.
Source: Brightlocal