30% Of Consumers Feel Comfortable With A Business Which Reacts To Online Reviews

Keeping in touch with your consumers creates trust. Even something as simple as reacting to their reviews and comments can make them feel appreciated.

As you might anticipate, clients who feel this way are ready to invest more cash with a business.

Source: Statuslabs

Over Half Of Customers Will Not Use A Service If It Has Less Than A 4 Star Ranking

This stat is among lots of that show the value of online ratings. Now that news of customer satisfaction travels this fast, keeping your customers pleased is more crucial than ever.

57% of consumers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked only for businesses with a best five star score.

Source: Brightlocal

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Statistics reveal that reviews were more effective than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses ought to be continuously requesting reviews.

Source: Statuslabs

53% Of Americans Consider Product Reviews And Scores As The Most Essential Part Of Online Shopping.

Today's buyers are wary and desire the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new automobile and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other consumers, you manage to decide on one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

Buyers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. Therefore, buying decisions are made rapidly.

Online reviews are undoubtedly persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

74 Percent Of Local Companies Have At Least One Google Review

A single review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online scores statistics, we discovered that a company needs to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Site

Normally, 142 million customers visit Yelp on a monthly basis. If you have not declared your complimentary Yelp business page, this is as excellent a time as any.

Source: RevLocal

52% Of Customers Trust A Product More If It Has Negative Reviews Also

We already touched upon the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. People anticipate to see some unfavorable reviews.

Source: Capterra

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. Most people read a lot more reviews to get a better idea of how business is in fact doing. Do not depend on that figure alone.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Reviews Posted On Twitter Can Help Increase Sales By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Because They Want To Purchase A Product Or A Service And Want To Get The Facts About The Businesses Products And Services, 82% Of Consumers Check Out Review Websites.

Review websites are locations that people go to get the truth about a service, product or business. Users come since they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

If They Were Asked, 77% Of Customers Would Undoubtedly Post A Review

More than a 35% would submit a review to educate others about their consumer encounter and 24% would rather direct their review to the business itself.

Over a 26% would want to give a review to assist other individuals with their decision making process.

Source: Podium

15% Of Consumers Don't Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15 percent of prospective customers will not even consider working with a company they can't find opinions about.

Source: Statuslabs

89% Of Clients Review A Companies Reactions To Reviews

Not only do a lot of consumers check out the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal