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More Than Half Of Clients Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are clearly the more vocal ones.
Source: Statista
Just 6% Of Consumers Do Not Rely On Consumer Reviews At All
According to customer review stats, a tremendous 19 percent of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Clients Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. Therefore, buying decisions are made quickly.
Online reviews are certainly persuasive, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies really utilize them.
Although we now understand why client reviews are so powerful, the majority of businesses apparently do not.
Source: LsaInsider
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, individuals devote more than five times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
70 Percent Of Customers Prefer To Discover A Business By Means Of Posts And Reviews, Rather Than Advertisements
Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are without a doubt the very best method to find the truth about a service or product.
Source: Statuslabs
Software Application Reviews Influence Over 98 Percent Of All Buyers
18% of software buyers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
83% Of All Younger People Were Invited To Leave A Review Recently
Of those asked, 80% of consumers did give a review. In general, businesses have actually asked 66% of all customers to leave a review on their business.
Source: Brightlocal
63.6% Of Consumers Visit Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats show the general popularity of a site can just go so far.
Source: Review Trackers
USA Consumers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on different elements of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA customers.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews Around The World
Google is in the lead here, followed by Facebook as a far-off second.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
If A Company Manages To Fix Issues Quickly And Effectively, 95% Of Unhappy Consumers Will Go Back To A Company
Consumers don't expect you to be perfect. They do anticipate you to resolve things when they go wrong. If there's nothing else a business can do to fix a problem, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday