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Only 44% Of Local Businesses Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies really utilize them.
Although we now know why client reviews are so powerful, most businesses obviously do not.
Source: LsaInsider
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can also influence our purchasing preferences.
According to social reviews stats, Facebook impacts the majority of users' purchase decisions.
If it has positive reviews, Facebook reviews stats reveal that four out of five users are most likely to trust a local business.
Source: RevLocal
83% Of All Younger Consumers Were Asked To Leave A Review Recently
Of those asked, 80% of consumers did post a review. Overall, businesses have asked 66% of all consumers to give a review on their company.
Source: Brightlocal
Buyers Reading Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users
Mobile users choose to get things done much faster. Therefore, purchasing decisions are made rapidly.
Online reviews are certainly persuasive, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010
At the present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Aspect
Stats reveal that reviews were more effective than TV ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of customer reviews remain without a reaction. That's too bad, due to the fact that those companies are losing customers that way.
Source: Review Trackers
98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Site
Usually, 142 million customers check out Yelp every month. If you have not claimed your free Yelp business page, this is as good a time as any.
Source: RevLocal
Over Half Of Individuals Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are seemingly the more opinionated ones.
Source: Statista
30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews
Communicating with your customers establishes trust. Even something like responding to their reviews and comments can make them feel appreciated.
As you might expect, customers who feel this way are more willing to spend more money with a business.
Source: Statuslabs
Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are generally ads.
Source: Martech Zone
63.6% Of Customers Visit Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review stats show the general appeal of a website can only presume when it concerns trust.
Source: Review Trackers
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read client reviews, agree that it increases their buying confidence.
Companies utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Companies
More youthful people know the worth of being informed. User-generated content has an unassailable effect on customers.
They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are various though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
73 Percent Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Ratings
Online review data make it clear people aren't pleased with ratings alone.
Written reviews make the statistics appear more authentic which is what the potential consumers are looking for. Almost a 3rd of customers state composed reviews are the only feature that makes them believe the sites' reviews are helpful and pertinent.
Source: Fan and Fuel
Reviews Shared On Twitter Can Help Grow Revenues By 6.46%
Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
Consumers Could Invest 31% More With A Business That Has Terrific Reviews
Take note of this statistic. The better other users describe your service or product, the more cash you can charge and customer review statistics show us exactly just how much more.
Source: Martech Zone