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61 Percent Of Regional Businesses Have An Average Rating Of 4 To 5 Stars
Generally 2 out of 3 companies have outstanding and good ratings. Just 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Consumers Might Invest 31 Percent More With A Business That Has Great Reviews
Pay attention to this statistic. The more detailed other users explain your services or product, the more money you can charge and consumer review statistics show us exactly how much more.
Source: Martech Zone
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Selecting A Service Provider
When clients have to select a solution provider, reviews have an enormous influence on their decision.
Source: DemandGenReport
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out client reviews, agree that it increases their buying confidence.
Companies use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
83% Of All Younger Customers Were Invited To Leave A Review Recently
Of those invited, 80% of customers did post a review. Overall, companies have asked 66% of all consumers to give a review on their business.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Customers
24% of US shoppers consider reviews as 'extremely influential'.
To highlight the value of online reviews and scores, did you know that 81% of consumers will pay more for an item with reviews and those exact same consumers are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
A Single Business Review Can Raise Its Conversions By 10%
Online review stats show user-generated content can do wonders in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44 percent boost.
Source: RevLocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Customers expect to see some negative reviews.
Source: Capterra
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to purchase a new vehicle and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.
With the help of other people, you quickly choose one that works for you. That's how positive reviews transform customers into clients.
Source: Consumer Affairs
86 Percent Of Customers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not only because of the cash they invest at your business. If you give them an excellent experience, they will want to share it.
Source: Brightlocal
Negative Reviews Can Increase Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people spend more than 5 times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star ranking is the first thing consumers see. Still, users pay attention to other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.
Source: Statista
73 Percent Of Customers Believe Consumer Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear people aren't satisfied with ratings alone.
Client reviews make the stats appear more authentic which is what the potential consumers are searching for. Nearly a 3rd of customers say written reviews are the only function that makes them think the websites' reviews are relevant and useful.
Source: Fan and Fuel
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Half Of All Millennial's "Constantly" Read Online Reviews For Companies
Younger individuals understand the value of being informed. User-generated material has an indisputable effect on consumers.
They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal