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Just 6% Of Consumers Do Not Rely On Consumer Reviews At All
According to client review statistics, a whopping 19% of consumers constantly rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star rating is the first thing customers see. Still, users pay attention to other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all individuals in need of a professional service turn to online reviews.
According to online reviews data, 59% used online reviews to choose a lawyer or a physician.
Young people (age 18-35) are a lot more inclined to employ an expert based upon online reviews. Only 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
30% Of Clients Feel Comfortable With A Business Which Responds To Online Reviews
Corresponding with your consumers creates trust. Even something like reacting to their remarks and reviews can make them feel appreciated.
As you might anticipate, customers who feel this way are more willing to invest more money with a business.
Source: Statuslabs
Half Of All Millennial's "Constantly" Read Online Reviews For Companies
More youthful individuals understand the value of being informed. User-generated content has an unassailable influence on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older individuals are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management stats indicate a business's reputation doesn't impact simply the consumers. Prospective employees also take a look at scores and read reviews.
Source: Deloitte
77% Of Consumers Would Most Likely Post A Review If They Were Asked
More than a 35% would do it to notify others about their customer experience and 24% would undoubtedly direct their review to the company itself.
Over a 26% would be willing to give a review to help other people with their decision making process.
Source: Podium
83% Of All Young Consumers Were Asked To Leave A Review Recently
Of those invited, 80% of consumers did give a review. Overall, companies have asked 66% of all clients to give a review on their company.
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.
Today's shoppers are smart and want the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
52% Of Customers Rely On A Product More If It Has Negative Reviews As Well
We already touched upon the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. People anticipate to see some unfavorable reviews.
Source: Capterra
89% Of Buyers Choose To Read Reviews Using Their Cell Phones
Be it by means of an app or a mobile browser, people young and old prefer to read reviews on their mobile devices.
Source: Statista
Reviews Posted On Twitter Can Help Boost Revenues By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Overall two thirds of companies have excellent and awesome scores. Just 5% of companies have a ranking below three stars.
Source: Brightlocal
Positive Reviews Encourage 68% Of Customers To Choose A Local Business
Because the large bulk of customers check out reviews, you'd want yours to be appealing to brand-new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal