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86% Of Customers Would Consider Writing A Review For A Business
Your customers are your most important resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you provide them an excellent experience.
Source: Brightlocal
The Typical Review Length Has Actually Gotten 65% Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
The Majority Of Best Selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Often a lower rating in fact helps your overall rating.
According to client rating stats, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
90% Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about impressions, right?
Users get their impression of your businesses through reviews. Generally through less than 10 of them.
If you do not have reviews on your site, consider asking your visitors to compose one.
Source: Martech Zone
77% Of Customers Would Definitely Submit A Review If They Were Asked
More than a 35% would leave a review to notify others about their customer experience and 24% would undoubtedly direct their review to the business itself.
Over a 26% would be willing to leave a review to assist other individuals with their choice making process.
Source: Podium
30% Of Consumers Feel Comfortable With A Company Which Answers Online Reviews
Corresponding with your consumers develops trust. Even something as simple as responding to their reviews and comments can make them feel valued.
As you might expect, customers who feel this way are ready to invest more cash with a business.
Source: Statuslabs
Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of businesses in fact utilize them.
Although we now understand why customer reviews are so effective, most businesses obviously don't.
Source: LsaInsider
72 Percent Of Customers Won't Take Action Unless They Read Some Reviews
Irrespective of how captivating your marketing is, you still require customer reviews. There's no other way around it. Consumers are still happy to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how the business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats reveal the general appeal of a website can just go so far.
Source: Review Trackers
Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
89% Of Consumers Read A Companies Feedback To Reviews
Not only do many shoppers check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.
Source: Brightlocal
49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.
The share of clients, who take notice of the variety of reviews is currently at 46 percent.
Source: Brightlocal
64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read consumer reviews, concur that it increases their buying confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can also affect our purchasing decisions.
According to social media reviews stats, Facebook impacts the majority of users' purchase decisions.
Facebook reviews statistics reveal that four out of 5 users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star score is the first thing customers see. Still, users take notice of other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.
Source: Statista
Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to buy a new vehicle and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.
With the help of other people, you manage to decide on one that works for you. That's how favorable reviews convert consumers into clients.
Source: Consumer Affairs
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Clients
24% of US buyers consider reviews as 'extremely influential'.
To highlight the significance of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those very same customers are also willing to accept slower shipping times for such items.
Source: Turntonetworks