Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Given that the large majority of customers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the cash they invest at your business. If you provide an excellent experience, they will be willing to share it.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses really make use of them.

Although we now know why customer reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

60% Of Consumers Consult Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and score data show individuals value the opinion of peers more than any other material.

Source: Collective Bias

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

90 Percent Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about first impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out many more reviews to get a better idea of how the business is really doing. Do not depend on that statistic alone.

Source: Brightlocal

15 Percent Of Users Do Not Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15 percent of possible consumers won't even consider working with a business they can't discover viewpoints about.

Source: Statuslabs

73 Percent Of Consumers Think Consumer Reviews Are More Important Than Star And Number Rankings

Online review data make it clear people aren't pleased with scores alone.

Customer reviews make the stats appear more genuine which is what the prospective clients are searching for. Almost a 3rd of customers state written reviews are the only feature that makes them think the websites' reviews are useful and pertinent.

Source: Fan and Fuel

The Majority Of Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to customer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

77% Of Users Don't Trust Reviews That Are Older Than 3 Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star rating is the first thing customers see. Still, users take note of other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the importance of online reviews and rankings, did you understand that 81 percent of customers will pay more for an item with reviews and those same consumers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

Google Represents 57.5 Percent Of All Reviews World Wide

Google is in the lead here, followed by Facebook as a far-off second.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also influence our purchasing decisions.

According to social media reviews statistics, Facebook impacts over half of users' purchase choices.

If it has positive reviews, Facebook reviews statistics reveal that four out of 5 users are most likely to trust a local business.

Source: RevLocal

53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and desire the best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Use A Service

This stat is among lots of that illustrate the significance of online scores. Now that news of consumer complete satisfaction travels this fast, keeping your customers pleased is more vital than ever.

57 percent of consumers have actually looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked only for companies with an ideal five star score.

Source: Brightlocal