Google Represents 57.5 Percent Of All Reviews Around The World

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

These the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated content can do miracles in regards to conversions.

A single review can have a huge impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44% boost.

Source: RevLocal

Online Item Reviews About A Product Can Amplify Its Conversion Rate By A Staggering 270%

User review statistics show the purchase possibility for a product with five reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

The Majority Of Individuals Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are clearly the more opinionated ones.

Source: Statista

60% Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be influenced than ladies.

Reviews and ranking stats show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies in fact make use of them.

Although we now know why customer reviews are so effective, many businesses obviously don't.

Source: LsaInsider

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the massive effect user rankings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

63.6% Of Customers Go To Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats show the basic appeal of a website can only go so far.

Source: Review Trackers

74% Of Regional Businesses Have At A Minimum, 1 Google Review

One review is far from enough to improve your website's SERP ranking.

Looking at online rankings stats, we discovered that a company needs to have at least 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new automobile and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.

With the help of other customers, you quickly choose a model that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Revenue

Businesses that treat clients honorably normally prosper, review sites help make certain of that.

Source: Statuslabs

77% Of Individuals Don't Trust Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

Unfavorable Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review data, individuals devote more than five times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review suffices for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone