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If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Service
This stat is one of lots of that highlight the significance of online ratings. Now that news of client fulfillment travels this fast, keeping your clients happy is more important than ever.
57 percent of consumers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11% looked only for companies with an ideal five star ranking.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the very best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions
Facebook is presently the most popular social network which can likewise influence our purchasing decisions.
According to social media reviews data, Facebook affects over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics reveal that four out of 5 users are more likely to trust a local business.
Source: RevLocal
72% Of Customers Will Not Take Action Before They Read Some Reviews
Regardless of how eye-catching your marketing is, you still require customer reviews. There is no skirting around it. Clients are still ready to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Because the large bulk of consumers read reviews, you would want yours to be enticing to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Google Represents 57.5% Of All Reviews All Over The World
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the huge effect user ratings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.
Source: Career Arc
More Than Half Of People Aged 25-34 Posted Reviews
According to Statista, the younger generations are apparently the more vocal ones.
Source: Statista
73 Percent Of Consumers Believe Written Reviews Are More Important Than Star And Number Ratings
Online review stats make it clear people aren't satisfied with scores alone.
Customer reviews make the stats appear more authentic which is what the would-be consumers are searching for. Nearly a 3rd of customers state written reviews are the only function that makes them believe the websites' reviews are beneficial and relevant.
Source: Fan and Fuel
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all people in need of an expert service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a medical professional or a lawyer.
Young people (age 18-35) are a lot more likely to employ a professional based on online reviews. Just 19% of millennials will consider employing an attorney without any.
Source: Thomson Reuters
61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Overall 2 out of 3 businesses have excellent and great scores. Only 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
89% Of Buyers Like To Read Reviews On Their Mobile Phones
Be it via an app or a mobile browser, clients prefer to read reviews on their cell phones.
Source: Statista
70% Of Consumers Choose To Discover A Business Through Short Articles And Reviews, Instead Of Ads
Ads are all well and good, but it's worth trying a different approach too. Reviews are by far the very best way to discover the truth about a service or product.
Source: Statuslabs