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74 Percent Of Local Businesses Have At A Minimum, One Google Review
One review is far from sufficient to enhance your website's SERP ranking.
Looking at online scores statistics, we found out that a company needs to have approximately 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Revenue
Businesses that treat clients well generally flourish, review sites help ensure of that.
Source: Statuslabs
Majority Of Customers Won't Utilize A Business If It Has Less Than A 4 Star Rating
This stat is among many that highlight the importance of online ratings. Now that news of customer complete satisfaction travels this fast, keeping your consumers delighted is more vital than ever.
57% of customers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.
Furthermore, 11% looked just for businesses with a best five star ranking.
Source: Brightlocal
63.6% Of Consumers Visit Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
These online review statistics reveal the general appeal of a site can just presume when it comes to trust.
Source: Review Trackers
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review stats reveal that 63% of consumer reviews go on without a reply. That's regrettable, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.
Today's consumers are smart and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
90% Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals state about impressions, right?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
89% Of Clients Browse A Companies Feedback To Reviews
Not only do many clients check out the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
77% Of Consumers Would Give A Review If They Were Asked
More than a 35% would leave a review to advise others about their client experience and 24% would most likely direct their review to the business itself.
Over a 26% would be willing to post a review to assist other people with their decision making process.
Source: Podium
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization
The star rating is the first thing customers see. Still, users take notice of other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US consumers.
Source: Statista
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can likewise influence our purchasing decisions.
According to social media reviews data, Facebook affects over half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats reveal that 4 out of five users are more likely to rely on a local business.
Source: RevLocal
15 Percent Of People Do Not Trust Businesses Without Online Reviews
No trust indicates no interactions. 15 percent of potential customers will not even consider doing business with a business they can't discover viewpoints about.
Source: Statuslabs
Positive Reviews Encourage 68% Of Customers To Use Local Businesses
Considering that the large majority of consumers check out reviews, you'd want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
People Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Purchasing decisions are made quickly.
Online reviews are undoubtedly convincing, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of consumers, who focus on the number of reviews is currently at 46 percent.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. People expect to see some negative reviews.
Source: Capterra