Just 6% Of Consumers Do Not Rely On Client Reviews At All

According to client review data, a tremendous 19% of consumers constantly trust online reviews and never ever a make a purchase without reading reviews first.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star score is the first thing customers see. Still, users focus on other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American consumers.

Source: Statista

67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

Reviews have a huge impact on their decision when consumers have to pick a service provider.

Source: DemandGenReport

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Customers

24% of US consumers consider reviews as 'extremely influential'.

To highlight the importance of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those exact same customers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

When Purchasing Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Influential Aspect

Stats reveal that reviews were more successful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

98% Of Yelp's Browsers Bought From A Business They Found On The Website

Generally, 142 million customers check out Yelp on a monthly basis. If you have not declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

If A Business Handles Issues Rapidly And Efficiently, 95% Of Unhappy Customers Will Return To A Company

Customers don't anticipate you to be perfect. When things go wrong, they do anticipate you to take care of things. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Utilize A Service

This stat is one of numerous that illustrate the importance of online scores. Now that news of client complete satisfaction travels this fast, keeping your consumers delighted is more vital than ever.

57% of consumers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked just for companies with a best five star ranking.

Source: Brightlocal

83% Of All Younger Buyers Were Asked To Leave A Review Recently

Of those asked, 80% of customers did post a review. Overall, businesses have actually asked 66% of all customers to leave a review on their company.

Source: Brightlocal

86 Percent Of Customers Would Think About Composing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide a great experience, they will be willing to share it.

Source: Brightlocal

90% Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about very first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews

Online review stats reveal that 63% of consumer reviews go on without a response. That's too bad, because those companies are losing consumers that way.

Source: Review Trackers

Many Popular Products Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

People Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. Buying decisions are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone

Negative Reviews Can Improve Conversion By Up To 85%

It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, individuals devote more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already discussed the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Customers expect to see some negative reviews.

Source: Capterra