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91% Of Millennials Turn To Online Reviews As Much As Family And Friends
Online review stats put customers' reviews as the most trustworthy source of recommendations. Online reviews usually bring the same weight as recommendations from friends and family.
Source: Brightlocal
Over Half Of Shoppers Aged 25-34 Submitted Reviews
According to Statista, the more youthful generations are obviously the more opinionated ones.
Source: Statista
70% Of Customers Choose To Discover A Business Via Reviews And Short Articles, Instead Of Advertisements
Ads are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the very best way to find the truth about a product or service.
Source: Statuslabs
60% Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is influenced considerably by blogs and reviews on social media. With men being two times as likely to be affected than ladies.
Reviews and score data show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
89% Of Shoppers Prefer To Read Reviews Using Their Mobile Devices
Be it through an app or a mobile web browser, individuals prefer to read reviews on their mobile devices.
Source: Statista
71% Of Millennials Browse Customer Reviews Of Professional Services
Over half of all people in need of a professional service turn to online reviews.
According to online reviews stats, 59% utilized online reviews to select a medical professional or a lawyer.
Young people (age 18-35) are a lot more inclined to employ a professional based upon online reviews. Only 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of Online Shopping.
Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.
Source: Statista
Only 6 Percent Of Consumers Do Not Trust Customer Reviews At All
According to consumer review statistics, a tremendous 19% of consumers always trust online reviews and never a buy without reading reviews first.
Source: Statista
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
The Majority Of Best Selling Products Have A Typical Ranking Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower score really helps your overall score.
According to consumer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people read many more reviews to get a clear view of how business is really doing. Don't depend on that figure alone.
Source: Brightlocal
61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars
Overall two-thirds of companies have exceptional and great scores. Only 5% of companies have a score listed below three stars.
Source: Brightlocal