More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. However, they understand the enormous impact user rankings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

If They Were Asked, 77% Of Customers Would Definitely Submit A Review

More than a 35% would submit a review to educate others about their customer experience and 24% would undoubtedly direct their review to the business itself.

Over a 26% would be willing to submit a review to assist other individuals with their choice making process.

Source: Podium

Most Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, rather than a mediocre or negative one.

Source: Brightlocal

86 Percent Of Customers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you offer them a good experience.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% used online reviews to select a legal representative or a doctor.

Young people (age 18-35) are even more likely to hire a professional based upon online reviews. Only 19% of millennials will consider employing an attorney without any.

Source: Thomson Reuters

Google Accounts For 57.5% Of All Reviews World Wide

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

These the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

95% Of Unsatisfied Clients Will Go Back To A Company If A Business Manages To Solve Problems Quickly And Effectively

Customers do not expect you to be perfect. They do expect you to take care of things when they go wrong. If there's absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise affect our buying preferences.

According to social media reviews statistics, Facebook impacts more than half of users' purchase decisions.

Facebook reviews stats reveal that four out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a brand-new car and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read online reviews.

With the help of other consumers, you quickly choose a model that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Statistics reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

A Lone Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated content can do wonders in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44% increase.

Source: RevLocal