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54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star rating is the first thing customers see. Still, users take note of other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista
A Lot Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a average or unfavorable one.
Source: Brightlocal
Reviews Posted On Twitter Can Help Increase Online Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
89% Of Buyers Like To Read Reviews On Their Smartphones
Be it by means of an app or a mobile web browser, folks prefer to read reviews on their mobile phones.
Source: Statista
70% Of Consumers Prefer To Find Out About A Business Via Articles And Reviews, Rather Than Advertisements
Ads are all well and good, however it deserves attempting a different approach too. Reviews are by far the best method to discover the truth about a service or product.
Source: Statuslabs
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all individuals in need of a professional service turn to online reviews.
According to online reviews statistics, 59% used online reviews to pick a lawyer or a physician.
Young people (age 18-35) are much more inclined to work with an expert based on online reviews. Just 19% of millennials will think about working with a lawyer without any.
Source: Thomson Reuters
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers
24% of US shoppers consider reviews as 'very influential'.
To show the value of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those same customers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
Half Of All Of The Millennial's "Always" Read Online Reviews For Companies
More youthful people know the value of being informed. User-generated content has an unassailable impact on consumers.
They will recognize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews
Online review stats prove that 63% of consumer reviews remain without a reaction. That's too bad, because those businesses are losing customers that way.
Source: Review Trackers
64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out consumer reviews, agree that it increases their buying confidence.
Companies use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Negative Reviews Can Boost Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people spend more than 5 times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
61% Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Overall two thirds of companies have great and outstanding rankings. Only 5% of companies have a ranking listed below three stars.
Source: Brightlocal
82 Percent Of Consumers Go To Review Sites Since They Want To Buy A Service Or An Item And Wish To Get The Facts About Business Products And Services.
Review sites are places that customers go to get the truth about a business, services or product . Users come since they have currently formed a purchase decision. The bulk of them (89%) buy within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
The Average Review Length Has Actually Become 65% Much Shorter Since 2010
Nowadays reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.
Source: Review Trackers