Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same customers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

More Than Half Of Customers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are evidently the more opinionated ones.

Source: Statista

If A Business Makes An Effort To Solve Problems Rapidly And Effectively, 95% Of Dissatisfied Customers Will Go Back To A Business

Clients do not expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

If They Were Asked, 77% Of Clients Would Give A Review

More than a 35% would leave a review to advise others about their customer encounter and 24% would probably direct their review to the company itself.

Over a 26% would want to leave a review to assist other individuals with their choice making process.

Source: Podium

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'extremely often'.

Source: Trust You

One-half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

Younger individuals understand the value of being informed. User-generated content has an unassailable impact on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will recognize what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

73% Of Customers Think Written Reviews Are More Vital Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the statistics appear more authentic which is what the potential clients are searching for. Almost a 3rd of customers state composed reviews are the only function that makes them think the sites' reviews are appropriate and useful.

Source: Fan and Fuel

More Than Half Of Consumers Will Not Utilize A Company If It Has Less Than A 4 Star Rating

This stat is one of many that highlight the importance of online ratings. Now that news of client satisfaction travels this quick, keeping your consumers happy is more vital than ever.

57% of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked just for services with a best five star ranking.

Source: Brightlocal

83% Of Customers Do Not Trust Advertising

The standard channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust advertisements pick to pay attention to consumers' recommendations online.

Source: Statuslabs

A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Revenue

Businesses that treat clients honorably typically flourish, review sites help ensure of that.

Source: Statuslabs

30% Of Consumers Feel Comfortable With A Company Which Answers Online Reviews

Communicating with your clients develops trust. Even something easy like reacting to their reviews and comments can make them feel valued.

As you might expect, customers who feel this way are going to spend more cash with a business.

Source: Statuslabs

60% Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.

Reviews and ranking stats reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. People anticipate to see some unfavorable reviews.

Source: Capterra