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64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out consumer reviews, agree that it increases their purchasing confidence.
Organizations use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies question the integrity of online reviews. However, they realize the enormous impact user scores have on their business. Undesirable client or employee reviews can influence 90% of job seekers.
Source: Career Arc
If A Company Makes An Effort To Solve Problems Quickly And Efficiently, 95% Of Disappointed Customers Will Go Back To A Business
Clients do not anticipate you to be perfect. When things go wrong, they do expect you to resolve things. If there is nothing else a company can do to deal with a problem, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.
Today's buyers are smart and desire the very best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Since They Desire To Acquire An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Check Out Review Websites.
Users come since they have already formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
Many Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
86% Of Customers Would Consider Writing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they invest at your business. They will be willing to share it if you offer them a great experience.
Source: Brightlocal
When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Element
Stats reveal that reviews were more effective than TV ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
89% Of Individuals Like To Read Reviews On Their Smartphones
Be it by means of an app or a mobile browser, people today choose to read reviews on their mobile devices.
Source: Statista
Clients Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Buying choices are made quickly.
Online reviews are obviously convincing, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
Fifty Percent Of All Of The Millennial's "Always" Read Online Reviews For Businesses
Younger individuals understand the worth of being informed. User-generated material has an indisputable influence on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
89% Of Customers Read A Companies Replies To Reviews
Not only do many customers read the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.
Source: Brightlocal