US Shoppers View "Product Performance" To Be The Most Useful Information In Product Reviews

When people read reviews, they concentrate on various elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA customers.

Source: Statista

Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends show individuals choose to comment if they had a positive experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can also influence our purchasing preferences.

According to social media reviews stats, Facebook affects over half of users' purchase decisions.

If it has favorable reviews, Facebook reviews stats reveal that four out of 5 users are more likely to rely on a local business.

Source: RevLocal

63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

These online review stats reveal the basic appeal of a site can just go so far when it pertains to trust.

Source: Review Trackers

73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Ratings

Online review data make it clear individuals aren't satisfied with ratings alone.

Written reviews make the statistics appear more authentic which is what the potential consumers are looking for. Nearly a third of consumers state composed reviews are the only feature that makes them think the sites' reviews are relevant and helpful.

Source: Fan and Fuel

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star ranking is the first thing customers see. Still, users focus on other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States consumers.

Source: Statista

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a new car and there are several models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other people, you manage to pick one that works for you. That's how favorable reviews convert consumers into customers.

Source: Consumer Affairs

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US consumers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same clients are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

Only 6 Percent Of Consumers Don't Rely On Client Reviews At All

According to consumer review stats, a tremendous 19% of customers always trust online reviews and never ever a make a purchase without reading reviews.

Source: Statista

77% Of Consumers Would Likely Give A Review If They Were Asked

More than a 35% would submit a review to educate others about their customer experience and 24% would definitely direct their review to the business itself.

Over a 26% would want to leave a review to assist other individuals with their decision making process.

Source: Podium

91% Of Millennials Rely On Online Reviews As Much As Loved Ones

Online review stats place clients' reviews as the most trustworthy source of suggestions. Online reviews normally bring the same weight as guidance from loved ones.

Source: Brightlocal