The Majority Of Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a average or unfavorable one.

Source: Brightlocal

86% Of Customers Would Consider Composing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. If you give them an excellent experience, they will want to share it.

Source: Brightlocal

Favorable Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Considering that the vast bulk of consumers read reviews, you'd want yours to be inviting to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Most Best Selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Unfavorable Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, people spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

Due To The Fact That They Want To Purchase An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82% Of Customers Visit Review Websites.

Users come due to the fact that they have already formed a buying decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Just 6 Percent Of Consumers Do Not Rely On Consumer Reviews At All

According to client review data, a tremendous 19 percent of customers always trust online reviews and never a buy without checking out reviews initially.

Source: Statista

More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

98% Of Yelp's Website Visitors Bought From A Business They Discovered On The Site

Normally, 142 million consumers go to Yelp each month. This is as excellent a time as any if you have not declared your complimentary Yelp business page.

Source: RevLocal

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people check out many more reviews to get an idea of how the business is really doing. Don't depend on that statistic alone.

Source: Brightlocal

A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat customers fairly generally succeed, review sites help ensure of that.

Source: Statuslabs

Online Product Reviews About An Item Can Raise Its Conversion Rate By A Whopping 270%

User review statistics reveal the purchase possibility for an item with 5 reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how eye-catching your marketing is, you still need consumer reviews. There is no way around it. Consumers are still willing to hear you out, but they trust other people more.

Source: My Testimonial Engine

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use An Organisation

This stat is one of many that highlight the importance of online scores. Now that news of customer satisfaction travels this fast, keeping your customers happy is more important than ever.

57 percent of customers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked just for services with a perfect five star score.

Source: Brightlocal

74% Of Regional Businesses Have At A Minimum, 1 Google Review

A single review is far from enough to enhance your site's SERP ranking.

Taking a look at online rankings stats, we learnt that a company needs to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal