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When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor
Stats reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies really utilize them.
Although we now know why consumer reviews are so powerful, the majority of businesses apparently do not.
Source: LsaInsider
53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews
Online review stats reveal that 63% of client reviews go on without a response. That's regrettable, due to the fact that those companies are losing clients that way.
Source: Review Trackers
30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews
Staying connected with your consumers establishes trust. Even something easy like reacting to their comments and reviews can make them feel appreciated.
As you may expect, clients who feel this way are ready to invest more cash with a company.
Source: Statuslabs
89% Of Shoppers Want To Read Reviews On Their Smart Devices
Be it via an app or a mobile internet browser, consumers choose to read reviews on their phones.
Source: Statista
Google Represents 57.5 Percent Of All Reviews Across The Globe
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Only 6% Of Consumers Do Not Trust Consumer Reviews At All
According to client review statistics, a massive 19% of customers constantly trust online reviews and never ever a buy without reading reviews initially.
Source: Statista
USA Shoppers View "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on various elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American consumers.
Source: Statista
89% Of Customers Read A Businesses Reactions To Reviews
Not only do the majority of consumers check out the review replies, 30% of them value them highly. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
74% Of Local Companies Have At A Minimum, 1 Google Review
A single review is far from enough to enhance your website's SERP ranking.
Taking a look at online rankings data, we discovered that a business needs to have a minimum of 40 reviews before users "Award" it with a star.
Source: Brightlocal
Due To The Fact That They Desire To Purchase A Service Or An Item And Desire To Get The Truth About The Businesses Items And Services, 82% Of Consumers Check Out Review Websites.
Review sites are locations that people go to get the truth about a item, service or business . Users come due to the fact that they have currently formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star rating is the first thing customers see. Still, users take note of other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American customers.
Source: Statista
60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With men being twice as likely to be affected than ladies.
Reviews and score stats show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, agree that it increases their purchasing confidence.
Organizations use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
86 Percent Of Consumers Would Consider Composing A Review For A Business
Your consumers are your most valuable resource, and it's not only because of the money they invest at your business. If you provide a great experience, they will want to share it.
Source: Brightlocal