88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management stats suggest a business's reputation doesn't impact simply the clients. Prospective team members also take a look at scores and read reviews.

Source: Deloitte

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the producer says. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

Positive Reviews Motivate 68% Of Customers To Choose A Local Business

Since the vast bulk of customers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Just 6% Of Customers Don't Rely On Client Reviews At All

According to customer review data, a tremendous 19 percent of customers always trust online reviews and never ever a make a purchase without reading reviews.

Source: Statista

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. However, they understand the huge effect user scores have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

74 Percent Of Local Companies Have At A Minimum, One Google Review

One review is far from enough to enhance your website's SERP ranking.

Taking a look at online scores stats, we found out that a business needs to have approximately 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read much more reviews to get a better idea of how business is in fact doing. Do not depend upon that fact alone.

Source: Brightlocal

49% Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's buyers are smart and desire the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

90% Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

72 Percent Of Customers Will Not Take Action Before They Read Some Reviews

No matter how alluring your marketing is, you still require client reviews. There's no way around it. Clients are still willing to hear you out, but they rely on other people more.

Source: My Testimonial Engine

American Buyers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on different aspects of the shopping experience when people check out reviews. But according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of American consumers.

Source: Statista

Unfavorable Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people spend more than five times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs