71% Of Millennials Browse Customer Reviews Of Professional Services

Over half of all people in need of an expert service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to pick an attorney or a medical professional.

Younger people (age 18-35) are much more likely to employ an expert based on online reviews. Just 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

30% Of Consumers Feel Comfortable With A Company Which Reacts To Online Reviews

Communicating with your customers creates trust. Even something easy like responding to their comments and reviews can make them feel valued.

As you may expect, clients who feel this way are happy to invest more cash with a company.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews World Wide

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Online Product Reviews About A Product Can Increase Its Conversion Rate By A Staggering 270 Percent

User review stats reveal the purchase likelihood for a product with 5 reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's buyers are wary and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

67% Of Customers Suggest Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

Reviews have an enormous impact on their decision when clients have to choose a solution provider.

Source: DemandGenReport

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to buy a brand-new car and there are a number of models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.

With the help of other people, you quickly decide on a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

The Majority Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger individuals know the worth of being informed. User-generated material has an unassailable effect on consumers.

They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

60% Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social networks. With males being two times as likely to be affected than women.

Reviews and ranking statistics reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

88% Of Executives View Reputation Risk As A Leading Business Concern

Reputation management stats suggest a business's reputation does not affect just the consumers. Potential team members also look at rankings and take a look at reviews.

Source: Deloitte

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Income

Businesses that treat clients fairly usually succeed, review websites help make certain of that.

Source: Statuslabs