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64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read consumer reviews, concur that it increases their buying confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
71% Of Millennials Search Customer Reviews Of Professional Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to select a physician or an attorney.
Young people (age 18-35) are even more likely to employ a professional based on online reviews. Only 19% of millennials will consider working with a lawyer without any.
Source: Thomson Reuters
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
Buyers Reading Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. Therefore, purchasing choices are made quickly.
Online reviews are obviously convincing, yet marketers have not necessarily come to value the power of them.
Source: Martech Zone
Over Half Of Consumers Won't Utilize A Business If It Has Less Than A 4 Star Ranking
This stat is among numerous that illustrate the value of online scores. Now that news of customer complete satisfaction travels this fast, keeping your consumers pleased is more important than ever.
57% of customers have actually looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11 percent looked just for companies with a best five star rating.
Source: Brightlocal
53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of consumer reviews remain without a reaction. That's too bad, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Unfavorable Reviews Can Improve Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, individuals spend more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also affect our purchasing preferences.
According to social media reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics reveal that 4 out of five users are more likely to trust a local business.
Source: RevLocal
61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars
Overall 2 out of 3 businesses have good and exceptional scores. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal
Over Half Of Consumers Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are apparently the more opinionated ones.
Source: Statista