70 Percent Of Customers Choose To Find Out About A Business Via Reviews And Short Articles, Instead Of Advertisements

Advertisements are all well and good, however it's worth trying a different approach too. Reviews are by far the very best method to discover the truth about a product or service.

Source: Statuslabs

73% Of Customers Think Client Reviews Are More Crucial Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the stats appear more authentic which is what the potential clients are searching for. Almost a 3rd of consumers say written reviews are the only feature that makes them think the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

Online Item Reviews About A Product Can Improve Its Conversion Rate By More Than 270%

User review stats show the purchase probability for an item with five reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, rather than a negative or mediocre one.

Source: Brightlocal

One-half Of All Millennial's "Always" Read Online Reviews For Companies

Younger people understand the value of being informed. User-generated material has an indisputable impact on consumers.

If businesses think of the power of consumer reviews over millennials, they will recognize what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses

Given that the vast majority of customers check out reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

72 Percent Of Customers Won't Take Action Before They Read Some Reviews

Irrespective of how attractive your marketing is, you still require client reviews. There is no way around it. Consumers are still going to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

74% Of Regional Companies Have At Least 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Taking a look at online ratings stats, we learnt that a company needs to have at least 40 reviews before clients "Award" it with a star.

Source: Brightlocal

15 Percent Of Consumers Don't Trust Businesses Without Online Reviews

No trust indicates no interactions. 15% of potential customers won't even consider doing business with a company they can't discover opinions about.

Source: Statuslabs

82 Percent Of Customers Check Out Review Sites Due To The Fact That They Wish To Buy A Product Or A Service And Wish To Get The Truth About Business Services And Products.

Review sites are places that customers go to get the truth about a product, service or business . Because they have currently formed a buying decision, users come. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who pay attention to the number of reviews is presently at 46%.

Source: Brightlocal

91% Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review stats place clients' reviews as the most trustworthy source of suggestions. Online reviews normally carry the exact same weight as advice from loved ones.

Source: Brightlocal

98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Site

Generally, 142 million consumers check out Yelp on a monthly basis. If you haven't claimed your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

77% Of Consumers Would Most Likely Submit A Review If They Were Asked

More than a 35% would leave a review to notify others about their consumer experience and 24% would most likely direct their review to the business itself.

Over a 26% would be willing to submit a review to help other people with their decision making process.

Source: Podium

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

83% Of All Younger Clients Were Invited To Give A Review Recently

Of those asked, 80% of clients did give a review. In general, companies have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US buyers consider reviews as 'incredibly influential'.

To show the importance of online reviews and ratings, did you know that 81 percent of customers will pay more for a product with reviews and those very same customers are also willing to accept slower shipping times for such products.

Source: Turntonetworks