77% Of Consumers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Companies

Younger people understand the value of being informed. User-generated material has an unassailable influence on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will realize what they've been losing out on. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Customer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well

We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Customers anticipate to see some unfavorable reviews.

Source: Capterra

91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones

Online review statistics place customers' reviews as the most trustworthy source of suggestions. Online reviews generally carry the very same weight as guidance from loved ones.

Source: Brightlocal

Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies actually use them.

Although we now know why customer reviews are so powerful, most businesses apparently do not.

Source: LsaInsider

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the enormous effect user rankings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

15 Percent Of Clients Don't Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15 percent of prospective customers won't even think about working with a company they can't discover opinions about.

Source: Statuslabs

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise influence our buying preferences.

According to social media reviews statistics, Facebook affects the majority of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that 4 out of five users are more likely to rely on a local business.

Source: RevLocal

90 Percent Of Individuals Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'extremely frequently'.

Source: Trust You

USA Buyers View "Product Performance" To Be The Most Helpful Info In Product Reviews

When people read reviews, they focus on various aspects of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of American consumers.

Source: Statista

If A Business Manages To Solve Issues Quickly And Effectively, 95% Of Unhappy Consumers Will Go Back To A Company

Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there's nothing else a business can do to solve a problem, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

83 Percent Of Clients Do Not Trust Advertising

The traditional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust advertisements select to focus on customers' suggestions online.

Source: Statuslabs

61% Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Typically two thirds of businesses have excellent and exceptional scores. Only 5% of businesses have a ranking listed below three stars.

Source: Brightlocal

Google Represents 57.5% Of All Reviews Throughout The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Company

This stat is among lots of that show the value of online rankings. Now that news of customer satisfaction travels this fast, keeping your clients delighted is more crucial than ever.

57 percent of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked just for businesses with an ideal five star ranking.

Source: Brightlocal