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Google Accounts For 57.5 Percent Of All Reviews All Over The World
Google is in the lead here, followed by Facebook as a distant second.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
88% Of Executives Consider Reputation Risk As A Leading Business Concern
Reputation management stats suggest a business's reputation does not impact simply the clients. Potential team members also look at rankings and read reviews.
Source: Deloitte
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star ranking is the first thing consumers see. Still, users focus on other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista
Positive Reviews Motivate 68% Of Consumers To Use A Local Business
Given that the huge bulk of customers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website
Generally, 142 million customers visit Yelp on a monthly basis. If you haven't declared your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
Online Product Reviews About A Product Can Boost Its Conversion Rate By An Unprecedented 270 Percent
User review statistics reveal the purchase likelihood for a product with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews
Irrespective of how captivating your marketing is, you still require client reviews. There is no way around it. Clients are still happy to hear you out, however they trust other people more.
Source: My Testimonial Engine
77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses ought to be continuously asking for reviews.
Source: Statuslabs
Only 6 Percent Of Consumers Don't Rely On Consumer Reviews At All
According to consumer review data, a whopping 19 percent of customers constantly trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz