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88% Of Executives Consider Reputation Risk As A Top Business Problem
Reputation management statistics indicate a company's reputation doesn't impact simply the customers. Potential team members likewise take a look at scores and read reviews.
Source: Deloitte
73% Of Customers Believe Client Reviews Are More Important Than Star And Number Rankings
Online review data make it clear people aren't satisfied with ratings alone.
Customer reviews make the stats appear more genuine which is what the would-be consumers are looking for. Nearly a 3rd of consumers state written reviews are the only function that makes them believe the sites' reviews are helpful and pertinent.
Source: Fan and Fuel
The Typical Review Length Has Become 65% Shorter Since 2010
Now a days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of tweet from twitter.
Source: Review Trackers
Over Half Of Shoppers Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are surprisingly the more opinionated ones.
Source: Statista
77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months
Clients don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
Google Accounts For 57.5% Of All Reviews Throughout The World
Google remains in the lead here, followed by Facebook as a far-off second.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
83% Of All Younger Buyers Were Invited To Give A Review Recently
Of those invited, 80% of customers did submit a review. In general, companies have actually asked 66% of all customers to post a review on their company.
Source: Brightlocal
Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, individuals spend more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews
No matter how attractive your marketing is, you still require consumer reviews. There is no way around it. Consumers are still happy to hear you out, however they trust other people more.
Source: My Testimonial Engine
89% Of Shoppers Choose To Read Reviews Using Their Cell Phones
Be it via an app or a mobile internet browser, most people prefer to read reviews on their phones.
Source: Statista
95% Of Dissatisfied Customers Will Go Back To A Business If A Company Takes Care Of Problems Quickly And Effectively
Customers don't expect you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a company can do to fix a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Buying Home Electronics
Statistics reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista