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Favorable Reviews Encourage 68% Of Customers To Use A Local Business
Considering that the vast majority of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Many Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, instead of a average or unfavorable one.
Source: Brightlocal
95% Of Unhappy Consumers Will Go Back To A Business If A Company Manages To Resolve Problems Quickly And Efficiently
Consumers don't anticipate you to be perfect. When things go wrong, they do anticipate you to remedy things. If there is nothing else a business can do to resolve a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
The Average Review Word Count Has Gotten 65% Much Shorter Since 2010
In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of tweet on twitter.
Source: Review Trackers
70% Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out many more reviews to get a clear view of how business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
83% Of All Young Customers Were Invited To Submit A Review Recently
Of those asked, 80% of clients did give a review. In general, businesses have actually asked 66% of all consumers to leave a review on their business.
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and desire the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Since They Want To Purchase A Service Or A Product And Desire To Get The Facts About The Businesses Items And Services, 82% Of Consumers Check Out Review Websites.
Users come since they have already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.
Source: RevLocal
US Buyers View "Product Performance" To Be The Most Helpful Detail In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of American customers.
Source: Statista
Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a remarkably low number of companies in fact make use of them.
Although we now understand why consumer reviews are so powerful, the majority of businesses apparently don't.
Source: LsaInsider
83 Percent Of Consumers Do Not Trust Advertising
The traditional channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust advertisements choose to pay attention to consumers' suggestions online.
Source: Statuslabs
98% Of Yelp's Browsers Purchased From A Business They Found On The Site
Normally, 142 million customers visit Yelp monthly. This is as excellent a time as any if you have not declared your complimentary Yelp business page.
Source: RevLocal
The Majority Of Best Selling Items Have A Typical Score Of 4.2 To 4.7
You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower rating actually helps your overall rating.
According to client rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center