American Buyers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

When people check out reviews, they concentrate on different aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American consumers.

Source: Statista

88% Of Executives Regard Reputation Risk As A Top Business Problem

Reputation management statistics indicate a business's reputation doesn't impact just the consumers. Prospective employees likewise take a look at ratings and read reviews.

Source: Deloitte

More Than Half Of Consumers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are evidently the more opinionated ones.

Source: Statista

Software Application Reviews Impact Over 98 Percent Of All Buyers

18 percent of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

83% Of Clients Do Not Rely On Advertising

The standard channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust advertisements select to take note of consumers' suggestions online.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews Across The Globe

As can be expected, Google remains in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Many Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

Majority Of Customers Will Not Use A Company If It Has Less Than A 4 Star Ranking

This stat is one of lots of that highlight the importance of online scores. Now that news of client fulfillment travels this fast, keeping your customers pleased is more vital than ever.

57% of customers have searched for companies with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked only for organizations with a best five star ranking.

Source: Brightlocal

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have a substantial effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44 percent increase.

Source: RevLocal

One-half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated material has an unassailable effect on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will realize what they've been missing out on. Older people are various though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Reviews Posted On Twitter Can Improve Sales By 6.46 Percent

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star ranking is the first thing customers see. Still, users pay attention to other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American customers.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive factor for users to devote more time on your website. According to online review data, people devote more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

89% Of Buyers Prefer To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile internet browser, people today prefer to read reviews on their smart phones.

Source: Statista