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83 Percent Of Clients Do Not Rely On Advertising
The standard channels to reach customers aren't as influential as they used to be. Most users who no longer trust advertisements choose to focus on customers' recommendations online.
Source: Statuslabs
Software Application Reviews Influence Over 98% Of All Purchasers
18 percent of software application buyers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
73 Percent Of Consumers Think Written Reviews Are More Important Than Star And Number Rankings
Online review data make it clear people aren't pleased with scores alone.
Customer reviews make the stats appear more authentic which is what the would-be consumers are trying to find. Almost a 3rd of consumers say written reviews are the only feature that makes them believe the sites' reviews are relevant and helpful.
Source: Fan and Fuel
98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website
Generally, 142 million customers check out Yelp every month. This is as great a time as any if you haven't declared your free Yelp business page.
Source: RevLocal
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor
Statistics reveal that reviews were more beneficial than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you wish to purchase a new vehicle and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.
With the help of other people, you manage to decide on one that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
Visitors Reading Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Buying choices are made quickly.
Online reviews are obviously persuasive, yet online marketers have not always come to value the power of them.
Source: Martech Zone
60% Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is affected considerably by blogs and reviews on social media. With men being two times as likely to be affected than ladies.
Reviews and rating data reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews
Corresponding with your customers establishes trust. Even something easy like responding to their remarks and reviews can make them feel valued.
As you may anticipate, customers who feel this way are more willing to spend more cash with a business.
Source: Statuslabs
64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out customer reviews, agree that it increases their buying confidence.
Businesses use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista