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Customers Could Invest 31% More With A Business That Has Great Reviews
Pay attention to this fact. The more detailed other users describe your services or product, the more money you can charge and customer review statistics show us exactly how much more.
Source: Martech Zone
89% Of Buyers Like To Read Reviews Using Their Cell Phones
Be it by means of an app or a mobile internet browser, folks prefer to read reviews on their phones.
Source: Statista
70% Of Customers Choose To Find Out About A Business Via Reviews And Short Articles, Instead Of Ads
Advertisements are all well and good, but it deserves attempting a different approach as well. Reviews are without a doubt the best way to find the truth about a service or product.
Source: Statuslabs
90 Percent Of Buyers Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people state about impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your site.
Source: Martech Zone
63.6 Percent Of Customers Visit Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.
These online review stats reveal the basic popularity of a site can just go so far when it concerns trust.
Source: Review Trackers
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star rating is the first thing consumers see. Still, users take notice of other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States customers.
Source: Statista
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Prominent Aspect
Statistics reveal that reviews were more effective than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who check out consumer reviews, concur that it increases their buying confidence.
Organizations use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
The Typical Review Length Has Gotten 65% Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.
Source: Review Trackers
A Lot Of Best-selling Products Have A Typical Rating Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower score in fact helps your overall rating.
According to customer rating statistics, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center