Consumers Reading Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. For that reason, purchasing decisions are made quickly.

Online reviews are certainly persuasive, yet online marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star rating is the first thing customers see. Still, users focus on other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.

Source: Statista

83% Of Customers Do Not Trust Advertising

The traditional channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust ads choose to pay attention to clients' recommendations online.

Source: Statuslabs

73% Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Ratings

Online review data make it clear people aren't satisfied with scores alone.

Customer reviews make the stats appear more genuine which is what the potential customers are searching for. Almost a 3rd of customers state composed reviews are the only feature that makes them believe the websites' reviews are useful and pertinent.

Source: Fan and Fuel

89% Of Consumers Browse A Companies Reactions To Reviews

Not only do the majority of shoppers check out the review replies, 30% of them value them highly. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

Just 6% Of Consumers Do Not Trust Client Reviews At All

According to consumer review statistics, a tremendous 19% of consumers always trust online reviews and never ever a make a purchase without checking out reviews initially.

Source: Statista

Half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

More youthful individuals know the worth of being informed. User-generated material has an unassailable impact on customers.

They will recognize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

53% Of Consumers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review stats prove that 63% of consumer reviews stay without a reaction. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

82 Percent Of Customers Check Out Review Sites Because They Wish To Acquire A Service Or An Item And Want To Get The Facts About The Businesses Services And Products.

Users come because they have currently formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

90 Percent Of Buyers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals say about first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

Negative Reviews Can Increase Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, individuals devote more than 5 times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the negative and positive reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. People anticipate to see some unfavorable reviews.

Source: Capterra

USA Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When individuals read reviews, they concentrate on different elements of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of American clients.

Source: Statista

More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated content can do wonders in regards to conversions.

A single review can have a massive effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% increase.

Source: RevLocal

91% Of Millennials Turn To Online Reviews As Much As Loved Ones

Online review stats put customers' reviews as the most credible source of recommendations. Online reviews normally carry the exact same weight as advice from loved ones.

Source: Brightlocal