Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Businesses

More youthful people know the worth of being informed. User-generated content has an indisputable impact on consumers.

If businesses think of the power of customer reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star score is the first thing consumers see. Still, users take notice of other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

Software Reviews Impact Over 98% Of All Purchasers

18% of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Consumers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. Buying choices are made rapidly.

Online reviews are certainly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

74% Of Regional Companies Have At Least 1 Google Review

A single review is far from adequate to enhance your website's SERP ranking.

Taking a look at online scores stats, we discovered that a business requires to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

89% Of Customers Review A Businesses Reactions To Reviews

Not only do a lot of consumers read the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

If They Were Asked, 77% Of Consumers Would Most Likely Give A Review

More than a 35% would post a review to notify others about their customer encounter and 24% would definitely direct their review to the company itself.

Over a 26% would want to leave a review to assist other individuals with their decision making process.

Source: Podium

Google Accounts For 57.5 Percent Of All Reviews World Wide

Google remains in the lead here, followed by Facebook as a remote second.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

70 Percent Of Customers Choose To Find Out About A Business Through Reviews And Articles, Instead Of Ads

Advertisements are all well and good, however it's worth trying a different approach as well. Reviews are by far the best method to discover the truth about a service or product.

Source: Statuslabs

83 Percent Of Clients Do Not Trust Advertising

The standard channels to reach customers aren't as prominent as they utilized to be. Most users who no longer trust ads choose to take note of consumers' recommendations online.

Source: Statuslabs

86% Of Customers Would Consider Composing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they spend at your business. They will be ready to share it if you offer them an excellent experience.

Source: Brightlocal

95% Of Disappointed Consumers Will Return To A Business If A Company Deals With Issues Quickly And Efficiently

Clients don't expect you to be perfect. They do expect you to resolve things when they go wrong. If there's absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

A Lone Business Review Can Lift Its Conversions By 10%

Online review statistics reveal user-generated content can do miracles in terms of conversions.

A single review can have a massive impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can offer a mind-blowing 44% boost.

Source: RevLocal

When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Factor

Stats reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

Just 6 Percent Of Customers Do Not Rely On Client Reviews At All

According to customer review data, a massive 19 percent of customers constantly trust online reviews and never a buy without checking out reviews first.

Source: Statista