Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

74 Percent Of Regional Companies Have At A Minimum, One Google Review

One review is far from adequate to improve your site's SERP ranking.

Taking a look at online scores data, we discovered that a business requires to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. However, they realize the massive effect user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of customers, who take notice of the variety of reviews is currently at 46%.

Source: Brightlocal

Unfavorable Reviews Can Boost Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, people spend more than 5 times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

More Than Half Of Clients Aged 25-34 Submitted Reviews

According to Statista, the younger generations are reportedly the more opinionated ones.

Source: Statista

People Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Purchasing choices are made rapidly.

Online reviews are obviously convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read a lot more reviews to get an idea of how the business is in fact doing. Don't depend on that statistic alone.

Source: Brightlocal

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated material can do miracles in terms of conversions.

A single review can have a massive influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% increase.

Source: RevLocal

Just 6% Of Customers Do Not Trust Consumer Reviews At All

According to customer review stats, a tremendous 19% of consumers always trust online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

53% Of Customers Expect Businesses To Respond Within A Week To Negative Reviews

Online review stats clarify that 63% of consumer reviews go on without a reaction. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

89% Of Individuals Choose To Read Reviews Using Their Smart Devices

Be it through an app or a mobile browser, people young and old prefer to read reviews on their cell phones.

Source: Statista

Google Represents 57.5% Of All Reviews Around The Globe

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Software Application Reviews Impact Over 98% Of All Purchasers

18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who check out consumer reviews, agree that it increases their buying confidence.

Companies utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

30% Of Clients Feel Favorable To A Company Which Responds To Online Reviews

Staying connected with your customers develops trust. Even something as basic as reacting to their reviews and comments can make them feel valued.

As you may anticipate, clients who feel this way are going to invest more cash with a company.

Source: Statuslabs