More Than Half Of Customers Will Not Use An Organisation If It Has Less Than A 4 Star Ranking

This stat is among many that show the value of online ratings. Now that news of client satisfaction travels this fast, keeping your clients pleased is more vital than ever.

57 percent of customers have actually searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked just for services with a perfect five star rating.

Source: Brightlocal

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Data reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Software Reviews Impact Over 98% Of All Purchasers

18% of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. People expect to see some unfavorable reviews.

Source: Capterra

86% Of Customers Would Consider Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they spend at your business. They will be willing to share it if you provide them an excellent experience.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Customers

24% of US buyers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those very same consumers are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a brand-new car and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other customers, you quickly pick a model that works for you. That's how favorable reviews convert consumers into customers.

Source: Consumer Affairs

A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat customers well usually prosper, review sites help ensure of that.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing customers see. Still, users take notice of other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

Just 6% Of Consumers Do Not Trust Client Reviews At All

According to customer review stats, a tremendous 19 percent of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

95% Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'always' or 'very often'.

Source: Trust You

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, people devote more than 5 times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

Online Item Reviews About A Product Can Improve Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase likelihood for an item with five reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

Since They Desire To Acquire A Service Or A Product And Want To Get The Facts About The Businesses Items And Services, 82% Of Consumers Check Out Review Sites.

Users come because they have actually currently formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal