95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Google Accounts For 57.5% Of All Reviews World Wide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

United States Buyers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

When individuals check out reviews, they focus on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American clients.

Source: Statista

Positive Reviews Encourage 68% Of Customers To Choose A Local Business

Because the large bulk of customers check out reviews, you'd want yours to be enticing to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies actually make use of them.

Although we now understand why customer reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

60 Percent Of Customers Refer To Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.

Reviews and score data reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

Lately reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.

Source: Review Trackers

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

73% Of Consumers Believe Written Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear individuals aren't satisfied with scores alone.

Written reviews make the statistics appear more authentic which is what the prospective clients are trying to find. Nearly a third of consumers state written reviews are the only function that makes them think the websites' reviews are relevant and helpful.

Source: Fan and Fuel

63.6% Of Customers Visit Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the general appeal of a website can just go so far.

Source: Review Trackers

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated content can do wonders in regards to conversions.

A single review can have a huge impact on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44 percent boost.

Source: RevLocal

Buyers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, purchasing choices are made rapidly.

Online reviews are certainly convincing, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new car and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

83% Of All Young Shoppers Were Invited To Post A Review Recently

Of those invited, 80% of consumers did leave a review. Overall, companies have actually asked 66% of all clients to give a review on their business.

Source: Brightlocal

88% Of Executives View Reputation Risk As A Top Business Concern

Reputation management stats suggest a company's reputation does not affect simply the customers. Potential team members likewise take a look at rankings and take a look at reviews.

Source: Deloitte