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Online Product Reviews About A Product Can Boost Its Conversion Rate By An Unprecedented 270 Percent
User review stats show the purchase probability for a product with five reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
73% Of Consumers Believe Consumer Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear people aren't pleased with scores alone.
Customer reviews make the statistics appear more authentic which is what the would-be clients are trying to find. Almost a third of consumers state composed reviews are the only function that makes them believe the websites' reviews are helpful and pertinent.
Source: Fan and Fuel
61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Generally two thirds of businesses have exceptional and great scores. Only 5% of companies have a ranking listed below three stars.
Source: Brightlocal
91% Of Millennials Depend On Online Reviews As Much As Friends And Family
Online review stats position consumers' reviews as the most reliable source of suggestions. Online reviews typically carry the same weight as suggestions from loved ones.
Source: Brightlocal
82 Percent Of Customers Check Out Review Sites Since They Wish To Buy A Service Or A Product And Wish To Get The Truth About Business Products And Services.
Users come because they have actually already formed a buying decision. The majority of them (89%) buy within a week of their visit.
Source: RevLocal
72% Of Customers Will Not Take Action Before They Check Out Some Reviews
Irrespective of how enticing your marketing is, you still need client reviews. There is no way around it. Clients are still happy to hear you out, however they trust other people more.
Source: My Testimonial Engine
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the enormous effect user ratings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Use A Service
This stat is among many that illustrate the value of online ratings. Now that news of consumer satisfaction travels this quick, keeping your clients delighted is more vital than ever.
57 percent of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked just for companies with a perfect five star score.
Source: Brightlocal
77% Of Buyers Don't Trust Reviews That Are Older Than Three Months
Customers don't care how good your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats show the basic appeal of a website can just go so far.
Source: Review Trackers
74% Of Local Businesses Have At A Minimum, 1 Google Review
One review is far from sufficient to improve your site's SERP ranking.
Looking at online ratings data, we found out that a company needs to have approximately 40 reviews before customers "Award" it with a star.
Source: Brightlocal
15 Percent Of People Don't Trust Businesses Without Any Online Reviews
No trust suggests no interactions. 15 percent of prospective consumers won't even think about working with a business they can't discover viewpoints about.
Source: Statuslabs
American Consumers Regard "Product Performance" To Be The Most Useful Info In Product Reviews
When individuals check out reviews, they concentrate on various elements of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of American clients.
Source: Statista
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.
The share of customers, who pay attention to the number of reviews is presently at 46%.
Source: Brightlocal
77% Of Clients Would Likely Submit A Review If They Were Asked
More than a 35% would do it to notify others about their customer experience and 24% would definitely direct their review to the business itself.
Over a 26% would want to leave a review to assist other individuals with their choice making process.
Source: Podium
83% Of All Young Clients Were Invited To Leave A Review Recently
Of those invited, 80% of consumers did leave a review. In general, companies have actually asked 66% of all customers to post a review on their business.
Source: Brightlocal
30% Of Consumers Feel Favorable To A Company Which Responds To Online Reviews
Corresponding with your consumers develops trust. Even something like reacting to their comments and reviews can make them feel appreciated.
As you might expect, customers who feel this way are ready to spend more cash with a business.
Source: Statuslabs
Clients Reading Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done faster. For that reason, buying choices are made quickly.
Online reviews are clearly persuasive, yet marketers have not necessarily come to value the power of them.
Source: Martech Zone